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Creative Director
Donna Mare
Italian Chophouse
Donna Mare needed to find its way back to Italy. I led a rebrand that honored the existing wordmark while building a fuller identity around it: a new monogram, a richer color palette, and patterns drawn from retro Italian design. Paired with an interior refresh, every menu and piece of collateral was reimagined to capture the restaurant's spirit, upscale but never stuffy. Eight months after relaunch, Donna Mare climbed 80 spots on TripAdvisor to rank #50 of 886 restaurants, fueled by its wood-fired pizza and pasta classes that draw locals and hotel guests alike.
Video: Aura Groupe
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